Author Archives: Rosemary Senjem

Invite and Include.

You are cordially invited to …

The act of inviting is more than a script on a note card. Invitation is an attitude of inclusion. When we really take this on and see ourselves as the grand host of the party, we start saying things like:

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Recognize investments and expenses.

Entrepreneurs sort spending this way:

  • Expense:
    Spend this on a regular basis to cover the basics of running the business. I see the value of creating stability by laying a foundation of spending for regular operating expenses.
  • Investment:
    This spending could create more value later. I see strong enough growth potential for results that I value. These results may be money, resources, referrals, market share, and more.
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Start with what you’ve got.

What do you have at hand?

Make something with that.

Make a drawing, make a list, and make a prototype.

Natural Entrepreneurial Thinking does not require a venture capitalist for you to get started.

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Best in Class Resources

Here are resources I recommend because they are ‘best in class’ and have great tech support for non-technical people.

PLEASE NOTE: In my experience, it is best to put your eggs in separate baskets.
I recommend that you:

  • Keep your [hosting vendor] separate from your [domain name vendor] and your [web designer], even though they will all try to be your one-stop-shop for everything. It is in your best interest to have direct relationships with each of these companies.
  • All the companies listed here are better at the service noted here, than all the other stuff they are selling. You just need to keep clicking ‘No Thanks’ to finally get to the shopping cart, because they try to sell you lots of stuff you don’t need from them.

Web Site Hosting:

BlueHost.com for 6.95/mo. It is easy to install and maintain a number of great tools with their control panel, as well as manage email accounts and use promotional tools. Please use this link to let them know I sent you:

http://www.bluehost.com/track/handspundigital/CODE25

Buying & Managing Domain Names:

Buying a long term registration for your domain name helps you with search engines.

  • 10 year registration indicates longevity and seriousness.
  • 1 year registration says you might not be around next year.

The additional things you DO want to buy with your domain name include:

  • business registration
  • privacy

Event Pages, Invitations, Promotion, & Attendee Management:

EventBrite.com is a great pay-as-you-go service.

  • If your events are free, the service is free.
  • If there is a fee for your event, you pay them 2.5% +$0.99 per ticket sold with a max of $9.95 fee.

Please use this link to let them know I sent you: https://www.eventbrite.com/r/bestinclass

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Plan C: Full Control at the Best Price

Ready to go to the next level? Ah… you’ve discovered that you get what you pay for and you’re ready to pay — but not too much!

This plan is for you:

  1. Buy your domain name.
  2. Host the account for your site and install a free content management system.
  3. Hire someone like Hand Spun Digital to help to plan, customize, and optimize your site to accomplish your business goals.
  4. Add other services that will provide more ease and return on investment.

Examples:

Check out my post about Best in Class Resources.

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